Workshop Registration: Registration will be at 08:30 and the workshop will commence at 09:00 and conclude at 14:00 followed by lunch. There will be networking and refreshment breaks at 10:30 and 12:30.
Embedded Finance has attracted billions of dollars in global funding and has more than tripled as a sector in the previous year. Whilst headlines and data clearly show the scale of opportunity, many organisations, large and small, still don’t have the roadmap to address this opportunity.
This workshop will get beyond the hype, offering founders and business leaders direct insights and practical advice on how to convert concepts into action. The discussion will highlight the tangible value Embedded Finance can deliver – unlocking new growth areas to improving CX and monetisation, whilst providing a deeper understanding on key success drivers in terms of approach, implementation, positioning and marketing an Embedded Finance proposition.
As part of an open, collaborative discussion, those joining will also have the opportunity to hear directly from ecommerce and Fintech companies on their tips, experiences and the lessons learned when it comes to successfully deploying and onboarding Embedded Finance solutions.
Overview: Embedded Finance
From Theory to Practice – how to get Embedded Finance right for your growth journey
Audience Q&A – Current Market Perceptions, Key Challenges and Priorities
Guest Spotlight – Key Insights from the Embedders
Guest Spotlight – Key Insights from the Adopters
Putting Plans into Action – Positioning and Marketing Your Embedded Finance Proposition
Head of Technology and Fintech, MENA | Fintech Co-Lead, EMEA
FTI Consulting, Strategic Communications
Darius is the Head of Technology and Fintech for MENA within the Strategic Communications division of FTI Consulting, a leading global business advisory firm. Darius is also part of FTI’s EMEA Strategic Communications Fintech leadership team, having previously worked in their London TMT practice, specialising in Fintech. He advises both high-growth private and listed multinational companies spanning multi-disciplinary work across marketing, communications, partnerships and growth strategy. Darius also advises founders, C-Suite and senior executive leadership teams on market expansion, go-to-market strategy and fundraising, having launched into the UAE a number of leading global Fintech unicorns in the digital payments and virtual assets space.
He has spent more than a decade advising VCs, SMEs and corporates – both in industry and in consulting – specialising in ecommerce and Fintech. Previously, Darius led marketing and business development at a “Future 50” awarded Fintech lending scaleup in London, backed by EY and McKinsey, where he launched and scaled the company’s B2B business from scratch.
Prior to this, Darius held senior strategic roles at Rocket Internet and was part of the founding team at Hello Fresh, taking it from concept to pre-IPO, responsible for marketing, brand, communications, partnerships, and growth strategy. At Rocket, Darius spent many years working closely with CEOs and founders of some of the world’s fastest growing ecommerce and Fintech companies, leading their growth and marcomms strategies.